A mid-sized logistics company in North America approached OTP Global Solutions with a major bottleneck: order tracking and fulfillment were fragmented across spreadsheets, emails, and outdated systems.
The result? Frequent delays, missed SLAs, and escalating operational costs.
OTP Global Solutions delivered a smart, end-to-end order management system tailored to their workflow. By streamlining multi-channel order capture, integrating ERP and WMS, and enabling real-time visibility, we helped reduce order errors, speed up fulfillment, and cut manual effort. Our approach draws from industry best practices, leveraging features inspired by tools like Shopify OMS, Zoho Inventory, and NetSuite.
Challenges That Companies Face
Disconnected Workflows
Orders originated through various channels—email, phone, and a legacy portal aswell as manual data entry led to errors and duplication.
Order Fulfillment Delays
SLAs frequently missed due to lack of coordination between sales, warehouse, and dispatch teams.
High Operational Overhead
Four full-time staff were dedicated to manual order tracking and communication, with frequent escalations from clients.
No Real-Time Tracking
Neither internal teams nor customers had visibility into order status or exceptions.
OTP Solution: Intelligent Order Management System (IOMS)
Results After 3 Months
| KPI | Before | After |
|---|---|---|
| Order entry errors | 14% | 1.5% |
| Avg. order-to-ship time | 18 hours | 4 hours |
| Customer escalations/month | 40+ | Fewer than 5 |
| Order tracking visibility | ❌ | ✅ |
| Manual interventions | High | Minimal |
| Monthly ops cost | $9,000 | $5,800 |
Key Learnings
Blending proven functionalities from tools like Shopify, Zoho, and NetSuite enables building powerful yet flexible custom systems.
Real-time visibility and automation dramatically reduce errors and boost efficiency.
Strategic BPO support, when aligned with the right tech stack, delivers high ROI in logistics operations.
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